The advert begins with a animation of the Debenhams “D” logo appearing. A flock of birds form the word S A L E in the sky. These birds then fly out of shot to the left. We then cut to a boy with red gloves making a snowball which he throws and hits a tree. The Debenhams “D” logo then appears on the tree. This then cuts to a picture of two people (with a red hat and a yellow hat) hugging eat other. These same people are then seen walking towards a small house in the snow. The shot then changes to the door of the house opening, revealing a couple with a dog sitting in front of a fireplace. The shot then zooms into the fireplace which then fades out to a beige background in which the Debenhams “D” logo floats in from above. The slogan “The Difference is Debenhams” then appears.
|Year of First Broadcast||1994|
|Country of Broadcast||United Kingdom|
|Primary Language Featured in Advert||English|
|Duration of Advert (mm:ss)||0:20|
|Product(s) Advertised||Debenhams Department Store|
|Slogan Used||The Difference is Debenhams|
The advert features the song “Sail On”, performed by The Commodores.
There are no notable characters or appearances in this advert.
|0:05||Voiceover||The Debenhams winter sale starts Tuesday the 27th of December.|
|0:12||Voiceover||Come to the Debenhams winter sale and don’t be left out in the cold|
Unfortunately this advert ruined my enjoyment for the Sail On song as I always think The Commodores are singing about a bloody Christmas department store sale.